About

Hi! I’m Jeraldine.

I care about our generation and how we can achieve meaningful careers; save for dreams and lead meaningful lives. 

Like many millennials, when I was young, I was told by society that the formula for thriving in Singapore was to “study hard, get a degree, get good job and work long hours”. 

When I graduated, I realized things were not so simple for myself and my peers. 

Our salaries have not kept up with the rising cost of living; our working hours remain long and our economy has been disrupted by digital technologies. Having a degree certainly does not guarantee a good job.

On top of that, many of us believe that a meaningful life to us is one that is beyond just money. We aspire to care better for our elderly parents and children; explore the world and to give back to our community. 

I hope that that through open discussion and sharing of information, we can all make informed strategic decisions to secure a better future for ourselves.

Caring for the community

Our monthly food distribution session at Fengshan

Over the years, I’ve learned that change can only be brought about when people walk the talk.

My journey in advocacy began in 2013 when I launched a petition to help reduce the isolation of our elderly by reintroducing Chinese dialects on local television and radio.

At present, I conduct house visits and a monthly food distribution program for lower-income residents in Bedok as part of my involvement with the Workers’ Party.

I also donate monthly to charities that support causes I care about – lower income families, the elderly and the environment such as Thye Hua Kuan Moral Charities and the Garden City Fund.

I believe in environmentalism and strive to lead minimalistic lifestyle and to reduce my carbon footprint and meat intake.

My life outside blogging

In my day job, I work at a Technology MNC where I help businesses in Singapore with digital transformation.

I graduated from Nanyang Technological University where I studied journalism and public policy. I am also an alumnus of Victoria Junior College.

Connect with me on Facebook, Instagram, LinkedIn or email me at jeraldine(dot)phneah(at)gmail.com

The views published on this blog are my own and do not reflect those of any organization which I am part of.